Market Research

Real Estate Feasibility > Market Research

The most important considerations in the development process are whether a project will be successful in the marketplace. THK Associates has a staff of professionals in the Marketing and Economics Division who conduct economic and demographic analyses and financial feasibility studies. The results of these analyses allow a client to test his ideas against the market and provide the designer with an economic basis for land planning decisions. Financial feasibility studies are also developed for specific projects, including pro forma income statements, cash flow analyses, and determination of financial rate of return. Socioeconomic studies are also undertaken for public agencies and private clients as part of the land development process. 

THK Associates provides market research studies for the following categories: